Event
Influencers and Public Messaging in Mamdani’s New York
How has NYC Mayor Zohran Mamdani built upon digital media strategies to connect with younger demographics?
Governments around the world are turning to content creators to share trusted information about health care, voting, and public services, especially with young audiences.
Join the Committee on Global Thought for a lunchtime seminar series, featuring a discussion of "Mapping New York City Influencers and Funding of Public Messaging," a working paper by Anya Schiffrin, Senior Lecturer at Columbia's School of International and Public Affairs (SIPA) and Faculty Co-Director of the Technology Policy and Innovation (TPI) at Columbia University. Anya will present her findings, then open the floor for discussion and Q&A. Lunch will be provided.
